Learning market development from a master

Thanks to the efforts of the Eta Sigma Delta Committee, Mr Grant Bester, from Stryker Europe was recently welcomed as a Guest Lecturer at the Brig campus.

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By SEG - Editorial Team

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Mr Bester’s role as the Vice President of Market Development for Stryker, Europe, has given him a rich background in marketing and a host of inspiring stories. Mr Bester spoke about leading and motivating people with his main message based on the importance of clear communication with employees.

Students who attended the presentation came away motivated and inspired, taking with them the expertise from a leader in European Market Development.

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By SEG - Editorial Team

Editorial Team